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A Stage for Media & Entertainment Marketing
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Dressed for the Role: How Method Dressing Became Hollywood’s Secret Marketing Weapon
For as long as Hollywood has been creating cinematic masterpieces, it’s also been mastering the art of selling them. And one of the most...
Dec 28, 20244 min read
Defying Gravity: How Wicked’s Marketing Soars to New Heights
Unless you’ve been living under a rock, you’ve probably noticed Wicked taking over screens and shelves everywhere. Adapting one of...
Nov 27, 20244 min read
The Netflix Effect: How Streaming Gives Classic Shows Like Gilmore Girls and Friends a New Lease of Life
As the leaves begin to change and the air turns crisp, there's something undeniably magical about autumn—a season that calls for warm...
Oct 16, 20245 min read
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